Julissa and will Marcencia
Julissa and certainly will Marcencia, people who own Wines Down Media, is actually winners off Northern Bay Providers Journal’s 2018 Latino Organization Leaders Awards.
Professional background: Julissa been the lady news career through the her undergrad in the Viacom News Networks’ Music & Amusement Class (MTV, VH1, Funny Central). Immediately after graduating, she was leased to the Nickelodeon Group (Nickelodeon, Nick Jr.) within their Circle Sales team.
After recognitions and you may promotions within Viacom, she left so you can Barcelona, The country of spain to follow their MBA where she worked for PRISA Radio, the fresh new world’s premier Spanish-words Broadcast Class. Through to graduation and you can moving to Southern area California, she try provided a marketing condition from the Univision Communications.
Usually began his post-college occupation when you look at the Business about financial business whenever you are easily realizing the guy would not do it for long. He produced the positioning switch to Media, accepting an agreement that have Univision Communications’ ads sales force. Through specific offers, he gone out to their most recent cash-creating division, Posts Shipment.
It retired its corporate jobs at Univision so you’re able to elope overseas, blended its past names while they come their unique history, and you may first started its business excursion inside the media. It today individual and you can perform Napa College dating apps Valley’s The radio, KVYN-FM and KVON-Was through its electronic and you can social possessions.
Education: Julissa: Joined Globally Team Schools; Barcelona, Spain: positives operating management (International Conversion and a college; Tangerine, CA: bachelor’s running a business management (marketing)
Tell us the tale and that of the company: KVON 1440-Am and you can KVYN 99.3-FM is steered by cardiovascular system of one’s Napa Area because the latest Napa Valley’s a few radio stations. KVON “New Sound out-of Napa” started in 1948 and you can KVYN “The fresh Vine” into the 1975. The brand new programs would and curate a mix of stuff focused on information, cam, sporting events, and you will musical.
They show up through the airwaves, digitally, and in town in order to suffice brand new varied organizations from the North Bay and people who stream of afar. KVON can be obtained online during the KVON and you can KVYN was at 993thevine.
Whenever we obtained the air channels, i took a pledge to live up to the objective out-of advising and you may empowering new Napa Valley and beyond constantly. Our company is really pleased with the time and energy and relationship the staff shown group for the 2017 Napa State-of-the-art fires, functioning tirelessly and hours and hours getting sixteen straight days.
Technologies are constantly-switching and that impacts the way someone accessibility audio and you can suggestions audibly. Articles entry to is quite disconnected, so we need to ensure we are at the forefront of everyone’s notice.
A couple of most significant barriers you will find confronted: concern with the brand new unknown and you can ageism you to definitely exists within society which have entrepreneurship. Many people are amazed and baffled when they find you inform you up to group meetings or events given that “owners/operators” because of the ages. To get over our very own barriers, i deal with the nation twenty four hours immediately with the help of our long-term sight positioned and you may split as much barriers while we are able to.
To your biggest media people consolidating and you can likely to “network” formats, the latest thirst to possess local stuff because of the residents is becoming healthier and you can more powerful. The paradigm is the reverse – we are delivering much more about local advice to our society. Becoming regional and you may bringing our very own listeners large-quality content became is the new disruptor.
Julissa – Joanelle Miro was a manager We worked around and her strategy to help you team try refreshing since a woman from the male-dominated vehicles industry.
Napa Latino team management at the Wine Off Media habit breaking since of many traps as they possibly can
Write to us concerning your area engagement: Julissa is found on the latest panel out of animal passion advocate and you may instructor, Napa Civilized, in addition to providing towards Marketing panel to possess psychological state service provider, Mentis, and the Napa Chamber. The woman is also a pleased member of the latest Kiwanis Pub out of Napa.
Will try a current classman of your management system, Frontrunners Napa Area, and a person in the fresh Dawn Rotary Pub.
Current training: Quarterly, we try to read through one of many same books therefore we is mention and interpret what we should enjoys realize. A couple of times it doesn’t even seem like our company is reading the latest exact same book, that provides to great conversations. Among hill stack regarding courses on the our “Need to Finish” listing, the audience is discovering Zappos inventor, Tony Hseih’s “Bringing Happiness.”
Most have to fulfill: Anthony Bourdain – there are so many unanswered concerns and you may metropolises i have but really traveling also, and Bourdain had an appealing contact we traveling vicariously using their reveals.
